Return Goals

Targeted annual return goal

Year by year, Terril & Co. seeks to generate 3% to 5% real growth (over and above inflation, taxes, and fees) in client portfolios. Historically, wealth managers who consistently deliver investment returns in this range are rated in the top tier of investors.

Terril’s standard for acceptable investment returns differs markedly from that of consultant driven money managers. In a year when the S&P 500 declines 24%, the managers are pleased to report a 19% loss to clients. Why would any investor be pleased with losing 19% of their account?

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